Royal Plum Mineral Eye Shadow

A mesmerizing silvery brown-purple with a luminous sparkle, ROYAL PLUM is the perfect way to add depth and dimension to your eyes. This versatile shade transforms from a soft wash of color to a bold, intensified hue when applied with a damp brush—ideal for creating everything from daytime elegance to sultry evening drama.

Rich, Buildable Pigment

– A pure mineral blend that delivers smooth, even coverage with a radiant shimmer.

We believe makeup should enhance your natural beauty without compromise. That’s why ROYAL PLUM is crafted with:

• ✔ 100% Pure Crushed Minerals – Sourced sustainably from the earth for a naturally vibrant finish.
• ✔ Zero Nasties – No talc, parabens, bismuth oxychloride, or synthetic preservatives—just gentle, high-performance ingredients.
• ✔ Cruelty-Free & Vegan – Never tested on animals, and free from animal-derived ingredients.

Sparkle Finish

– A luminous shimmer that enhances without overpowering.

Sericite, Mica, Iron Oxide (That’s it! No hidden fillers or unnecessary additives.)

For a soft daytime look, sweep lightly over lids with a fluffy brush. To intensify the shade, spritz your brush with water or a setting spray before application—this locks in the pigment for longer wear and deeper color. Layer for a smoky effect or blend with neutral tones for a customized gradient.

Whether you’re going for ethereal fairy vibes or a bold, regal statement, ROYAL PLUM adapts to your mood and style. It’s more than just eyeshadow—it’s a tiny jar of confidence, waiting to elevate your self-expression.

Note: Shade may appear slightly different on various skin tones due to natural mineral variations.

Designed for beauty enthusiasts who want performance without compromise—because you deserve makeup that’s as pure as it is pretty